U.S. HISPANIC
Telemundo & TelevisaUnivision to keynote at 21st Annual Hispanic TV Summit
Maribel Ramos-Weiner| 18 de agosto de 2023
Joe Schramm Schramm Marketing Group
The 21st Annual Hispanic Television Summit, programmed by Schramm Marketing Group, will feature two distinct one-on-one keynote interviews by two of today’s leading executives in Hispanic television.
The morning keynote interview features Beau Ferrari, the Chairman of NBCUniversal Telemundo Enterprises. The Summit’s afternoon will open with a keynote conversation with Ignacio “Nacho” Meyer, the President of Televisa Univision Networks.
The Annual Hispanic Television Summit is the premier event for those in the business of television for Hispanic audiences, worldwide.
This year’s Summit will be on Wednesday, September 13, 2023, at ETC.Venues, located at 360 Madison Avenue in New York City. Broadcasting+Cable and Multichannel News magazines present the Summit each year as part of Future U.S.’s NYC TVWeek (September 11-14, 2023).
“We are excited to be announcing these two leading television executives for our morning and afternoon keynote sessions. Individually, they each provide a powerful voice within the business of television for Hispanic audiences,” said Joe Schramm, the Summit producer, and president of Schramm Marketing Group.
Beau Ferrari is expected to speak about advertising revenues, original content, coverage of the FIFA Women’s World Cup, and the future of serving Hispanic TV viewers.
Univision’s “Nacho” Meyer has an accomplished background in programming and content development, and he is expected to explore how the industry is currently connecting original content with the diverse culture of Hispanic consumers.
In addition to these two keynotes, the Summit’s opening address will present an outline of the current state of the Hispanic media industry presented by the new Chair of the Hispanic Marketing Council, Isabella Sanchez from Zubi Advertising Services. Her address is followed by a day-long agenda of ten sessions that include a series of panel discussions focused on topics like media buying, brand narratives in the marketplace, content creation, content distribution, and viewer behavior.
The summit also includes the presentation of the Annual Hispanic Television Awards, which recognize Pioneers in Hispanic Television, Leaders in Hispanic Television, and Outstanding Achievements in Hispanic Television.
More info. click here
Contactos
Diario de Hoy
Noticias relacionadas (5)
20 de septiembre de 2013
Schramm Marketing Group: The U.S. is assimilating Hispanic culture
25 de octubre de 2011
Schramm Marketing: Looking to partner with TV to promote anniversary of the Girl Scouts