Rafael Urbina of TelevisaUnivision Reveals New Features for ViX and Expansion of ViX MicrOs

Rafael Urbina, president of Streaming and Digital at TelevisaUnivision, presented several new enhancements for ViX, including new video player features set to launch later this year to enhance the viewing experience, including DVR functionality, live game pause, rapid recaps, multi-screen viewing, and alternate broadcasts. “Offering more ways for brands to integrate seamlessly,” he highlighted.

EXPANSION OF VIX MICROS

Following the success of ViX MicrOs, which has accumulated more than one billion views, the company plans to produce more than 100 new vertical short-form titles in 2026.

Since its launch in July 2025, ViX MicrOs has generated more than one billion views, with audience growth of 48% quarter over quarter, while the most-watched title alone surpassed 160 million views.