U.S. HISPANIC
MIPCancun goes 100% digital
Maribel Ramos-Weiner| 18 de agosto de 2020
Jerome Delhaye
MIPCancun, the leading international content market and conference for Latin American and US Hispanic television, is going 100% digital with the launch of MIPCancun Online+.
The 7th edition of Reed MIDEM’s signature one-to-one matchmaking market will take place entirely online from November 17-20, and will offer agendas of targeted, pre-scheduled meetings between international distributors and Latin American programme buyers, as well as between producers and commissioners from the Americas seeking co-production opportunities. This in addition to a fully online conference programme.
All3media international returns as sponsor of the 2nd MIP Cancun Formats Pitch competition, which will also take place online, and will award a winning producer with development funding for a new and original, non-scripted entertainment format.
Originally programmed to take place at the Moon Palace Hotel in Cancun, Mexico, the next edition of the physical MIPCancun is scheduled for November 2021.
The four main components of MIP Cancun Online+ are:
-Distribution Market – A curated programme of one-to-one pre-scheduled online meetings over 4 days between international distributors and buyers operating in the Latin America and US Hispanic markets.
-Co-Production Forum – A curated programme of one-to-one pre-scheduled online meetings over 4 days between regional producers and commissioners seeking to develop co-production opportunities across the Americas.
-Conference Programme – a digital conference programme featuring sessions and keynotes focussed on LatAm and US Hispanic topics. Available to watch live or in catch-up mode.
-MIP Cancun Formats Pitch – In association with all3media international, format producers pitch their projects online to fellow producers, broadcasters and commissioning editors. At stake…US$5,000 in development funding and mentoring sessions with a leading format specialist.
MIP Cancun Online+ is designed to accommodate one-to-one meetings online in real-time between participants from time zones in Latin America, North America, Europe, and Asia.
“Continued concerns over the Covid-19 pandemic and related travel restrictions, mean that the responsible move is to provide a digital solution,” says Jerome Delhaye, director of Reed MIDEM’s Entertainment Division. “Our experience with MIPTV Online+ and MIP China Online shows that the international television community has embraced digital formats of MIP markets while everyone waits for a return to face-to-face gatherings.”
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