MERCADEO Versión en español
LatinWorks was the most awarded Latino agency in FIAP 2014
30 de abril de 2014
El mercado hispano de EE UU se alzó con cuatro soles de oro en los FIAP 2014
The Latin American Advertising Festival (FIAP) 2014, ended last night with very good results regarding the hispanic market, after receiving four golden suns, 20 silver suns and 18 bronze suns. LatinWorks was among the most outstanding agencies of the festival, after being the most awarded Latino agency of the night with three Golden suns in the Radio category, for the Droga campaign for Cine Las Americas; Rock para leerand Plath for Marvin, besides being honored in the same category with the Gran Sol de Iberoamérica (Great Latin America Sun) for the Canciones campaign for Cine Las Americas. They also got a total of five silver suns and five bronze suns.On their behalf, ALMA received the Gran Sol de Iberoamérica (Great Latin America Sun) in the Design category, for The Glad tent campaign for The Clorox, they also got four silver suns in the Promo, Activations and Direct Marketing categories, with The Glad tent campaign for The Clorox Company; and in the Audiovisual Production Techniques and Television/Cinema categories, for The first customer spot for McDonald´s; and in Billboards and Design categories for The Glad tent again. It also got a bronze sun for The first customer spot for McDonald´s in the Audiovisual Production Techniques category.Conill was also awarded in the festival with three suns in the Interactive category: one golden sun for Back up phone for Toyota Corolla and two bronze suns for Time donors.The agencies Grupo Gallegos; Lapiz; Wing; Zubi, MARCA and Diego + Kbar + Partners were also awarded.
