Marketing Agency LatinWorks Changes Name

Omnicom multicultural agency LatinWorks, has rebranded itself as Third Ear. The new name is aligned with its positioning as a “listen-first” creative agency, with a mission to “Listen. Create. Transform.” “We have enjoyed a successful run as a strategically grounded & creatively driven agency helping clients navigate their multicultural opportunities” stated Manny Flores, the agency”s CEO and Co-Founder. “As the marketplace has evolved, we’ve evolved our agency to reflect clients’ changing needs,” added Co-founder and Managing Partner, Alejandro Ruelas. “Our name change is a key component in our continuous evolution, ensuring that we are more closely aligned with our ‘Listen Beyond. Speak Human.’ Approach.” Headquartered in Austin, TX, the minority certified enterprise counts as clients Mars/Wrigley, Beech-Nut, Target, Jack Daniel’s, Visit Austin and others.