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Mayweather Promotions announces hiring Pinta to boost its relationship with the Hispanic market in the United States

10 de agosto de 2014

Mayweather Promotions anuncia la contratación de Pinta para impulsar su relación con el mercado hispano de EE UU

Mayweather Promotions is pleased to announce the hiring of services of Pinta. The multicultural marketing agency specialized in the Hispanic market in the United States, with offices in Miami, New York and Los Angeles, will offer a range of services to reach this key audience through public, digital, social relationships, research, community-based organizations, and experimental strategies.Their immediate responsibilities will be to assist with media spread of two upcoming events. The first will be headed by J’Leon Love with Badou Jack on August, 30th at The Pearl at the Palms Resort & Casino in Las Vegas, subsequently followed by the promotion of Mayhem: Mayweather vs Maidana 2, which will be held on September, 13th at the MGM Grand in Las Vegas.”We are fully aware of the importance of the Hispanic market and we want to go further and to ensure that our events reach all audiences,” Leonard Ellerbe, CEO of Mayweather Promotions, said. “We expect that the integration of Pinta’s experience with our marketing efforts allows us to reach the largest possible audience to make of our promotions a big success.”The company will also help Mayweather Promotions in future boxing shows as they continue their growth as a top-level sports company and entertainment.

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