MERCADEO Versión en español
Omnicom Shares Seven Key Insights That Will Help Women Rise To The Top
Manuela Walfenzao| 10 de marzo de 2017
Grupo de líderes creativas de Omnicom
Carla Eboli, CMO at Dieste wrote a post in Provoke Weekly highlighting the growing number of women in leadership positions in the last five years, and how this improves companies’ performance overall. She referred to seven key insights that will help women rise to the top shared by a group of super-powered women within Omnicom – a global organization dedicated to championing the number and influence of female talent within the company-. Michele Markus, Worldwide Enterprise Lead of Omnicom Accelerator recommends to eschew all notions of a career path “I stopped worrying about coloring inside the lines; instead I started to follow what I was passionate and curious about” she said. Go big or go home constitutes the mantra of Sally Williams’s, Global President of Business Development & Client Relations DAS Group “it means to do as much as you possibly can, try your hardest or stop what you’re doing.” Jacqueline Indelicato, VP, Innovation + Development DAS Group, said to use your -company/boss- interview wisely: “I asked for personal examples as well as professional illustrations of how they inspire a growing culture, so I could get a sense of their DNA.” Karen van Bergen, CEO at Omnicom Public Relations Group, learned about following your guts when deciding between a high-profile career for life in an FMCG company or a junior consultant role in the largest PR/PA agency in The Netherlands. And also, she recommends not to be afraid of taking risks, which helped Kathleen King, VP Learning and Talent at Omnicom Healthcare Group. For Nina Manasan Greenberg, PhD and Managing Partner Executive Creative Director at Entrée Health is important to get out of your comfort zone. KayAnn P. Schoeneman, SVP, Practice Director of Public and Corporate Affairs at Ketchum shared the same view. And finally finding your Northern Star is important for Rita Rodríguez, EVP Omnicom Group Inc, who after being promoted to CEO position several years ago, she decided it was the perfect time to create her own personal mission statement.
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