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Stephen Odell of Ford: Global response to the Mustang has made it the best-selling sports car on the globe
8 de septiembre de 2015
Stephen Odell, VP ejecutivo de Global Marketing, Ventas y Servicio
Customers around the world have made Ford Mustang the best-selling sports car on the globe during the first half of the year, according to global IHS Automotive registration data. During the first six months of 2015, customers globally registered 76,124 vehicles, a 56% increase versus the same period last year. “Initial global response to the Mustang has been strong, and we are only in second gear” said Stephen Odell, executive VP, Global Marketing, Sales and Service in a press release. “We continue accelerating production and global reach with right-hand-drive models now coming out of the plant.” Production of the right-hand-drive Mustang model is officially underway at Flat Rock Assembly Plant in Flat Rock, Michigan, continuing the cars first-ever global launch. This is the first year Mustang is available to customers in more than 100 markets around the world, including those where motorists drive on the left side of the road. The addition of a right-hand-drive Mustang to Fords global vehicle lineup allows export to more than 25 of those markets around the globe, including the UK, South Africa, Australia, New Zealand and Japan, as well as Cyprus, Malta and a smattering of Caribbean islands.
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