Yvania Quintanilla of Vertical Time: Social networks are offering more flexible and affordable budget options

Vertical Time – The Art of Media Logistics opened this year specializing in operations and logistics for the communication industry. PRODU talked to Yvania Quintanilla, Owner and Managing Partner of the company about the company’s plans. “We can offer services from a very short term to creating a complete TV format, a YouTube web series or putting on motion all the machinery needed for a whole TV channel” she explained. Quintanilla said that the birth of Vertical Time has been a natural step in her executive experience, which amounts 20 years, and specialized in operations, logistics, coordination and management. Regarding budget, she said that Latin America continues to be a great opportunity for international companies when it comes to costs, but social networks are reshaping the ecosystem. “Budgets vary and currently fluctuate in productions, because there is no wish to pay more and because YouTube has changed the landscape”. There is a lot to do -she said- we are at that point where everything is in motion and opportunities are wonderful.