Marketers’ cooling optimism, uncertainty around US trade policies, the impact of AI adoption and the dominance of digital channels on media planning, are the top themes examined in WARC’s Voice of the Marketer report. Part of WARC’s Evolution of Marketing programme, The Voice of the Marketer uncovers marketers’ opinions on where the industry is headed in the coming year and examines four different themes that have emerged from the annual survey of 1,000+ marketers...
The 23rd Annual Hispanic Television Summit and Awards was held on Monday the 20th in the Playwright Room on the third floor of the New York Marriott Marquis, located...