The partnership kicks off with the distribution of Canticos’ popular musical videos through El Reino Infantil’s network
Canticos, the bilingual children’s content brand, and El Reino Infantil -The Children’s Kingdom, the world’s leading Spanish-language Multi-Channel Network (MCN) for kids with over 260 million subscribers on YouTube, announced a strategic partnership to broaden the global reach of their educational musical content both in English and in Spanish.
Through this partnership, Canticos will join El Reino Infantil´s successful content network, boosting the distribution of its musical videos and educational content to millions of Hispanic families across America and the rest of the world. Through this collaboration, the two brands aim to strengthen their shared mission: delivering high-quality content that fosters learning having and fun for the youngest audiences.
“This collaboration allows us to continue to inspire more children to learn through music and games—now with unprecedented reach,” said Susie Jaramillo, CEO and creator of Canticos.
Ylka Tapia, Acquisition & Partnership Manager at El Reino Infantil, added: “At El Reino Infantil, we’re always looking for content that resonates with families and supports learning through fun and music. Canticos is the perfect partner to enrich our educational offerings and continue growing with our audience.”
The partnership kicks off with the distribution of Canticos’ popular musical videos through El Reino Infantil’s network, further broadening the access to bilingual content that strengthens the early learning of children both in English and Spanish.
The first videos are already available on El Reino Infantil YouTube channel, marking the beginning of Canticos’ expansion within the digital ecosystem.