U.S. HISPANIC

HBO NOW available to Verizon broadband customers

Maribel Ramos-Weiner | 28 de julio de 2015

Jeff Dallesandro, SVP, Worldwide Digital Distribution and Business Development, HBO

Home Box Office and Verizon announced today a broad agreement that includes the right for Verizon to distribute HBO NOW, HBO’s internet-only service, to Verizon digital platforms, including to more than 100 million Verizon Wireless customers and other consumers with handsets and/or tablets. HBO NOW is immediately available to all Verizon standalone broadband customers, including FiOS and high-speed internet customers, for a 30-day free trial. HBO content will also be coming soon to Verizon’s upcoming mobile video platform. “Our customers want choice in accessing premium content when and where they choose, on a variety of devices. HBO NOW brings compelling content and choice to Verizon broadband customers today – and exciting possibilities for HBO content within Verizon’s pending mobile video service,” said Ben Grad, executive director of Content Strategy and Acquisition for Verizon. “This agreement with Verizon represents the commitment our companies share to respond to changing consumer behavior through innovation, bringing audiences the best in entertainment the way they want it. We’re excited to evolve our partnership with Verizon and bring HBO programming to a new generation of broadband-only customers,” said Jeff Dallesandro, SVP, Worldwide Digital Distribution and Business Development, HBO.

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