Mariachi Films: We are developing a Project in virtual reality about the earthquake in Mexico City

With clients such as CNN, SBT, Univision, Pfizer, the production house Mariachi Films, is preparing two new projects, one in virtual reality on the earthquake in Mexico City and another in 2D format, related with marihuana, mentioned José Fernández, producer of that company, who assured that after the production, they will put the contents on sale.

“We are in a phase of change regarding formats with new storytelling; however, in the end, the foundation of everything will always be storytelling and to continue engaging the audience´s attention. Aside from that, new talents, formats, and techniques are emerging. Production in Mexico is in a boiling point,” he commented.

Centered on production design, executive products, visual FX, 2D, 3D and digital distribution, among other areas, this company has partnered with brands like Vice to generate contents like the recently introduced Cyberwar, the Pegasus case.

In this sense, the producer emphasized the opportunities digital platforms offer to independent producers: “Having atomized allows you to generate contents that can reach thousands of people, or in other cases, do a job that reaches few people. Some of the great cinema masters have dared to say that the new cinematographic language is the series format produced to be consumed, how, when and wherever you want. Competition between platforms will become interesting, while young creators will continue to do their own thing, and there, we will see small flashes of things that are on their way.”