
NCTA president and CEO, Michael Powell
In a blog post, NCTA president and CEO, Michael Powell explains the association’s decision to sunset INTX: The Internet & Television Expo. This means the INTX event scheduled for April 2017 in Washington, DC will not take place as previously announced.
“Last week, NCTA – The Internet & Television Association introduced our new brand. The change was made to reflect the dramatic changes that are underway in the marketplace, in technology, in the way consumers access their digital life and in the products and services our industry delivers. A true commitment to change, however, must be more than a new name and fresh colors. In a space marked by innovation and disruption, an organization must have the courage to make more dramatic transformations if it truly wants to adapt and remain a leading voice. As author Whitney Johnson says ‘disrupting yourself is critical to avoiding stagnation’. In that spirit, NCTA and our Board of Directors have made the decision to sunset our annual industry trade show, INTX. We are now exploring new and better ways to tell our story, to gather our community, to advance our growth and present our vision of the future. Ending INTX gives us a clean slate and we are excited to explore presenting our industry in new and different ways,” said Powell in his blog.
NCTA has hosted a trade show for the past 65 years.