Popcorn Central a new Mexican broadcast channel delivering premium content

Olympusat announced Popcorn Central, a new semi-regional free-to-air channel now available on signal 6.4 in Mexico City and across 16 additional cities in Mexico.

Under the slogan Your Window to the World, Popcorn Central aims to establish itself as an innovative and appealing choice for the Mexican audience. Offering a distinctive proposition, the channel provides premium content that, for the first time, will be available for free on broadcast television in Mexico. The channel’s diverse catalog features globally acclaimed movies and series, starring Hollywood’s biggest stars, such as The Red Road with Jason Momoa and the international hit Fear the Walking Dead.

“Popcorn Central is more than just a new channel; it’s an entertainment experience that brings the benefits of premium TV and VOD content to broadcast television,” said Tom Mohler, CEO of Olympusat. “Moreover, it provides a valuable opportunity for agencies and advertisers seeking high-quality programming inventory that engages a broad and discerning audience of both men and women.”

The addition of Popcorn Central, along with the FreeTV 8.2 broadcast channel and the FreeTV App streaming service, solidifies Olympusat’s presence in the Mexican market, strengthening its position as a leader in television and VOD in the country.