Federal Tax Incentive (Efica) Presented at Mexico-Hollywood: Made For The Big Screen

Mexico’s Secretary of Culture, Claudia Curiel de Icaza, conducted a working visit to Los Angeles, California. The objective was to strengthen dialogue with the Latino film community and representatives of the global audiovisual industry. During the visit, she presented the Mexican government’s new public policy instruments aimed at creating favorable conditions for more productions to be carried out in the country.

Accompanied by Daniela Alatorre, director of IMCINE, Curiel de Icaza led a promotional campaign for the Tax Incentive for Film and Audiovisual Production (Efica). Created in February 2026 through a presidential decree, the program grants a tax credit applicable to income tax for production projects and processes carried out within Mexican territory.

MEXICO-HOLLYWOOD EVENT

As a central part of the visit, the Secretary participated in Mexico-Hollywood: Made For The Big Screen, an event held at the Official Residence of Mexico in Los Angeles and organized by the Mexican Consulate General. Its purpose was to strengthen collaboration between the Mexican audiovisual industry and Hollywood. The event was led by Consul Carlos González Gutiérrez.

The gathering brought together nearly 200 guests, including producers, executives, creative talent, studio representatives, and key organizations within the audiovisual ecosystem. Members of the Motion Picture Association also attended as part of the Hollywood & Mexico initiative.

During her remarks, Curiel de Icaza emphasized that Mexico is entering a new era for film and audiovisual production, driven by the administration of President Claudia Sheinbaum through a comprehensive public policy that supports projects from scriptwriting and development to production, exhibition, circulation, and the preservation of audiovisual heritage.

A MORE COMPETITIVE MEXICO

“Mexico has a rich history and tremendous strengths in the film and audiovisual industry: talent, highly skilled crews, infrastructure, locations, diversity, and countless possibilities. With Efica, our country becomes more competitive internationally. That is why we are in Los Angeles—to build bridges, strengthen partnerships, and create new opportunities for more productions to come to Mexico,” said the Secretary.

Curiel de Icaza noted that Efica represents a strategic tool for attracting and retaining major national and international productions in Mexico. Its design creates a multiplier effect by generating economic activity, creating highly specialized jobs, activating local services, strengthening domestic suppliers, and expanding the capabilities of Mexico’s audiovisual ecosystem.

DIALOGUE WITH STUDIOS AND PRODUCTION COMPANIES

As part of the visit, the Mexican delegation held meetings with representatives of major global companies in the sector, including The Walt Disney Company, Warner Bros. Discovery, Sony Pictures Entertainment, Paramount Skydance, and Netflix.

The agenda also included discussions with independent production companies and members of the Latino and Mexican-American communities involved in film and audiovisual production. The goal of these conversations was to better integrate Hollywood and the Mexican industry, leverage the country’s strengths, and transform the new incentive into increased production, employment, skills transfer, and opportunities for Mexican talent.

PROVIDING CERTAINTY

During these meetings, officials presented the new public policy instruments, listened to industry concerns, and provided detailed information regarding Efica’s terms, criteria, and implementation mechanisms. The objective was to provide certainty, open new avenues for collaboration, and facilitate additional productions, co-productions, and audiovisual investment in Mexico.

Mexico’s strengths as a production hub were highlighted, including its creative and technical talent, specialized infrastructure, diverse filming locations, production and post-production services, studios such as Churubusco Studios and Baja Film Studios, as well as a network of state film commissions and mechanisms designed to facilitate national and international projects.

Through this agenda, Mexico’s Ministry of Culture reaffirmed that strengthening Mexican cinema requires institutional dialogue, international promotion, regulatory certainty, fiscal incentives, and an active strategy for engagement with the global audiovisual industry.