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Republica Havas Unveils Havas House, Its New Custom Media, Content, and Publishing Division
Liz Unamo| 1 de octubre de 2020
Marisa Beazel Havas House
Republica Havas announced the expansion of its capabilities and services with the launch of Havas House, a global custom media, content, and publishing division. Based in Miami, Florida, and led by seasoned media executive Marisa Beazel as president, Havas House will work with brands worldwide and will also collaborate with Havas network agencies and their clients in the specialized area of custom owned media and content.“We strive to be the most meaningful partner that brands turn to for all their integrated marketing needs, and the Havas House offering uniquely complements our creative, media, and communications capabilities,” said Jorge A. Plasencia, co-founder, chairman, and CEO of Republica Havas. “Marisa and her award-winning team are regarded as some of the best at their craft, and we’re thrilled to have them join our family,” he added.Havas House services advance Havas’ global strategic ambition to build a first-class creative network that delivers content through modern platforms. The new division will manage all aspects of custom and owned media, content, publishing, and marketing initiatives, from concept development and content curation to photography, design, editing, and print management. Havas House seamlessly blends with Havas’ vast array of creative, digital, social marketing, media, public relations, experiential, and other services.
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