
Kuky Pumar, will serve as Chairman of the company and Felipe De Stefani as its new CEO will continue driving El Reino Infantil’s global expansion
El Reino Infantil has appointed Felipe De Stefani as its new CEO to continue driving the company’s global expansion. Meanwhile, its founder, Kuky Pumar, will serve as Chairman of the company.
De Stefani has built a successful career in the media and entertainment industry, leading projects with both regional and international reach. He previously held various leadership roles at Turner, WarnerMedia, and Warner Bros. Discovery, in both Latin America and the United States.
“I’m deeply grateful to Kuky for the trust he has placed in me as we begin this new chapter for El Reino Infantil. Together with the talented young team that makes up the company, and by strengthening the DNA that defines our franchises, we will pursue new challenges to further expand this enterprise that is a source of pride for the region—not only for its innovation in creating content that has become part of children’s early identity, but also for its impact on massive audiences and the strong global positioning it has achieved,” said De Stefani.
Kuky Pumar added: “The success of a company is built on talent and vision for the future. We have an exceptional team, aligned with our values and purpose, but our healthy ambition drives us to reach further. For this new stage, I was looking for a disruptive CEO with solid experience, someone willing to challenge the status quo in an increasingly fragmented and fast-changing industry. I firmly believe Felipe embodies these qualities. At El Reino Infantil, our goal is to go beyond— we not only create and distribute innovative content but also develop ecosystems that blend digital and offline experiences for a highly demanding young audience. Under Felipe’s experienced leadership, our teams will continue to work on global expansion, leveraging technology and creativity to strengthen our position against the competition of tomorrow.”
Fourteen years after its launch and with hubs in Buenos Aires and Madrid, El Reino Infantil has become a global media, entertainment, and technology company. Since 2018, it has been the world’s #1 Spanish-language channel, with over 70 million subscribers and more than 225 million followers across all its digital channels, featuring content in 11 languages.
The company has also established a multichannel strategy, expanding its brands and IPs into new formats that include live shows, stage plays, books, mobile apps, product licenses, toys, and content for streaming platforms, OTT, and a FAST channel—broadening its reach and creating an ecosystem of properties that travel both on and off the screen.
Globally, it reaches more than 100 million daily interactions. In recent years, it has signed major partnerships with leading industry players such as Netflix, Prime Video, Roku, Samsung TV, Pluto TV, HBO Max, ViX (TelevisaUnivisión), USP Studios, RTVE, and Tivify, among others.
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